Netflix Brings Hollywood To Marseille (sort of)

Netflix’s latest show is set in Marseille and with the show getting its global launch tomorrow the video streaming company have come up with a fairly novel marketing idea. They’re bringing a touch of Hollywood to Marseille to mark the event. What does that mean in reality?

Well Marseille gets its own version of the famous Hollywood sign:

Netflix celebrates Marseille

The sign’s letters are nearly 50 feet tall (16 metres) and span over 300 feet (100 metres). As marketing stunts go it’s an interesting one.

Marseille’s cast posed below the massive letters of the sign earlier today:

Marseille Photocall Foot of the Marseille Sign 04.05.2016

Marseille talent and Showrunner, Visual Creator and Director Florent Siri in Marseille on the 4th May 2016
(L-R); Stephane Caillard; Geraldine Pailhas; Florent Siri; Gerard Depardieu; Benoit Magimel; Nadia Fares
Credit – Christophe Negrel / Netflix

The show stars Gérard Depardieu as Mayor Robert Taro, Benoît Magimel as Lucas Barrès, Géraldine Pailhas as Rachel Taro, Nadia Farès as Vanessa d’Abrantès and Stéphane Caillard as Julia.

Here’s the show’s trailer:

The eight episodes of Marseille will be available for streaming globally from May 5, 2016 at 12.01am CET (11.01 PM Irish time)

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