Several sites are reporting that Walmart has started selling a bluray player for less than $100.
While it’s obviously not going to be the best player out there the price point is a big improvement. For bluray to take off in the mass market we need to have two things:
- cheaper players
- cheaper discs
Amazon, for example, are selling quite a few bluray titles in or around the £10 mark at the moment (and no they’re not all junk), though new releases are still quite a bit more expensive than their DVD counterparts.
Of course most people seem to be watching bluray discs on their PlayStations, so maybe it doesn’t really matter and only gamers will be able to take advantage of the format. Who knows?
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